by Carla Beth | Mar 29, 2017 | Business, Communication Strategy
Throughout March, I’ve highlighted businesses, organisations and individuals who are making a difference in the lives of women – and how they are using public relations or other marketing tactics to do so. This week … 3 female-led, Australian businesses who...
by Carla Beth | Feb 8, 2017 | Business, Communication Strategy
Consider the following figures. 65% of companies say their biggest marketing challenge is generating traffic and leads (Hubspot). 91% of people find ads intrusive and 81% say they’ve left a website after encountering a popup ad (Hubspot 2016). 89% of marketers say...
by Carla Beth | Jan 18, 2017 | Business
Think Winnie the Pooh is just a feel-good children’s story? Think again. There’s a lot of business wisdom to be found in the little bear’s quotes. In honor of Winnie the Pooh Day, marked each year on January 18, I’m going to share some of my favorite sayings from Pooh...
